EFuturesCFO · SaaS Executive Suite
Unit Economics Dashboard
Analyze LTV, CAC, payback period, and customer-level profitability across segments. Determine whether growth spending is creating or destroying value.
Executive Summary
Customer Cohort Payback Curve
Unit Economics by Segment
LTV:CAC ratio, payback, and lifetime across customer segments
| Segment | ACV | CAC | LTV | LTV:CAC | Payback | Lifetime | Verdict |
|---|
LTV:CAC Trend
Quarterly progression showing improving economics
Customer P&L
Executive Recommendations
Actions to improve unit economics
Methodology
LTV = ACV × Gross Margin × (1 ÷ Churn Rate). CAC = Annual S&M ÷ Annual New Logos. Payback = CAC ÷ (ACV × GM ÷ 12). Cohort model applies monthly churn survival curve with expansion overlay. Segment economics use multipliers on the base ACV, churn, and CAC.