Pricing & Market Access Optimizer
Model launch pricing, payer negotiations, rebate/discount structures, gross-to-net adjustments, and patient access programs.
Gross-to-Net Components
Rebates, discounts, chargebacks, and patient programs
Strategic Levers
Ranked by estimated net revenue impact
Quarterly Net Revenue Projection
Net revenue and GTN % over 8 quarters
Executive Recommendations
Pricing and market access priorities
Methodology
Gross Revenue = Annual Patients × WAC Price (grossRevenue input is ignored). Each GTN component = Gross × rate %. Total GTN = sum of Medicaid, Medicare, Commercial, Managed Care, Copay, Patient Assistance, 340B/Triple, Distribution, and Chargebacks. Net Revenue = Gross − Total GTN. GTN % = Total GTN ÷ Gross. Avg Net Price = Net Revenue ÷ Patients. Adherence Impact = Non-adherent patients × Avg Net Price. Quarterly GTN % drifts +0.2pp per quarter.