EFuturesCFO · Non-Profit Suite

Capital Campaign & Major Gift Planner

Model campaign goal attainment with gift pyramid, prospect pipeline, close rates, and pledge fulfillment. Track progress from quiet phase through public launch.

Campaign Progress

Gift Pyramid

Expected gifts by tier toward campaign goal

Campaign Trajectory

Quarterly pledges and cumulative progress

Campaign Levers

Ranked by goal impact

Methodology

Gift Pyramid: Top 10-15 gifts = 60%+ of goal. Rule of thumb: 3:1 prospect-to-gift ratio for major gifts. Campaign cost benchmark: 5-10% of goal. Pledge fulfillment typically 88-95%. Lead gift = 10-25% of campaign goal. Quiet phase raises 50-70% before public launch.

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