EFuturesCFO · Insurance Suite

Distribution Channel Profitability

Compare channel economics — captive agents, independent agents, direct, and digital — across commission cost, loss ratio, retention, and profitability.

Executive Summary

Channel Economics

Channel Comparison

Optimization Levers

Methodology

Channel Profit = GWP × (1 − Combined Ratio). Combined = Loss Ratio + Commission + 10% (ops). Captive agents: higher commission, better retention, lower LR. IA/Brokers: highest commission, strong commercial. Direct: lowest cost, lower retention. Digital: lowest cost, highest growth potential. Industry trend: digital growing 15-20% annually.

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